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Author Question: Sales promotions are most effective in building long-run brand preferences. (Read 97 times)

shenderson6

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on: Mar 24, 2019
Sales promotions are most effective in building long-run brand preferences.
◦ true
◦ false
Marketing for Hospitality and Tourism ¦ Kotler, Bowen, Makens ¦ 7th Edition
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Rilsmarie951

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Reply #1 on: Mar 24, 2019
false


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shenderson6

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Reply #2 on: Mar 24, 2019
Thank you!


Rilsmarie951

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Reply #3 on: Mar 24, 2019
Always glad to help...


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