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Author Question: The best customer model, called RFM, a. helps marketers determine what kinds of new customers to ... (Read 601 times)

mcmcdaniel

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The best customer model, called RFM,
 a. helps marketers determine what kinds of new customers to acquire.
  b. is a multiplicative model composed of recency, frequency, and monetary value.
  c. helps marketers find ways to acquire more of their best customers.
  d. All of these are correct.

Question 2

SIM cards are removable devices that identify the owner of a cell phone.
 
 Indicate whether the statement is true or false



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meganlapinski

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Answer to Question 1

d

Answer to Question 2

T




mcmcdaniel

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Reply 2 on: Jun 28, 2018
YES! Correct, THANKS for helping me on my review


jomama

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

 

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