Author Question: Marketers should be attempting to acquire more new customers like their best current customers. a. ... (Read 279 times)

michelleunicorn · **on:** Jun 28, 2018

Marketers should be attempting to acquire more new customers like their best current customers.
a. True
b. False
Indicate whether the statement is true or false

Question 2

Among the strategic implications of pervasive computing are:
a. marketers must wait for customers to contact them.
b. marketers must be able to contact customer near the time and place of purchase.
c. content will become less important than context.