Author Question: Current customers are sources of leads for finding prospective customers. Indicate whether the ... (Read 186 times)

lilldybug07 · **on:** Jun 29, 2018

Current customers are sources of leads for finding prospective customers.

Indicate whether the statement is true or false

Question 2

A product item is best described as a
A) component of a marketing mix.
B) particular brand.
C) specific characteristic of a product.
D) specific version of a product.
E) unit of measure for the product.