Author Question: The most important factor considered by executives in the selection of a celebrity endorser is ... (Read 58 times)

MGLQZ

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The most important factor considered by executives in the selection of a celebrity endorser is celebrity credibility.
 
 Indicate whether the statement is true or false

Question 2

The immediacy of the Internet can be employed to satisfy the consumer's desire for instant gratification.
 
 Indicate whether the statement is true or false



britb2u

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Answer to Question 1

T

Answer to Question 2

T



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britb2u

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Although the Roman numeral for the number 4 has always been taught to have been "IV," according to historians, the ancient Romans probably used "IIII" most of the time. This is partially backed up by the fact that early grandfather clocks displayed IIII for the number 4 instead of IV. Early clockmakers apparently thought that the IIII balanced out the VIII (used for the number 8) on the clock face and that it just looked better.

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When Gabriel Fahrenheit invented the first mercury thermometer, he called "zero degrees" the lowest temperature he was able to attain with a mixture of ice and salt. For the upper point of his scale, he used 96°, which he measured as normal human body temperature (we know it to be 98.6° today because of more accurate thermometers).

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