Author Question: When a consumer finds something in an endorser that they consider attractive, persuasion occurs ... (Read 78 times)

Marty · **on:** Jun 28, 2018

When a consumer finds something in an endorser that they consider attractive, persuasion occurs through an identification process.

Indicate whether the statement is true or false

Question 2

The set of tools used to extract useful marketing information quickly from their database is called:
a. statistical program analysis.
b. automated profiling.
c. data mining.