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Author Question: A positioning statement that motivates consumers to action but does not reflect a competitive ... (Read 118 times)

mckennatimberlake

  • Hero Member
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  • Posts: 559
on: Jun 28, 2018
A positioning statement that motivates consumers to action but does not reflect a competitive advantage for the brand ____.
 a. is a winner
  b. promotes competitors
  c. is a loser
  d. is swimming up the river
  e. is effective

Question 2

The term Web Services in value chains describes:
 a. business applications on the Internet that allow suppliers and customers to work together.
  b. software applications that are purchased from well-known software suppliers.
  c. automated systems integrations applications.


janeli

  • Sr. Member
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  • Posts: 346
Reply #1 on: Jun 28, 2018
Answer to Question 1

B

Answer to Question 2

A


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