Author Question: Advertisers readily used mass-circulation magazines because selling products on a national basis ... (Read 60 times)

audie · **on:** Jun 28, 2018

Advertisers readily used mass-circulation magazines because selling products on a national basis made national brands possible.

Indicate whether the statement is true or false

Question 2

Products could be branded even before the practice of advertising was firmly established as a marketing communications tool.

Indicate whether the statement is true or false