This topic contains a solution. Click here to go to the answer

Author Question: The ability of a package to evoke desire is an example of _____. a. visibility b. information c. ... (Read 38 times)

washai

  • Hero Member
  • *****
  • Posts: 523
The ability of a package to evoke desire is an example of _____.
 a. visibility
  b. information
  c. emotional appeal
  d. workability
  e. gestalt

Question 2

The practice in which advertisers directly or indirectly compare their products against competitive offerings, typically claiming that the promoted item is superior in one or several important purchase considerations, is called _____.
 a. competitive advertising
  b. head-to-head advertising
  c. comparative advertising
  d. frontal-attack advertising
  e. attack advertising



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

dmurph1496

  • Sr. Member
  • ****
  • Posts: 343
Answer to Question 1

c

Answer to Question 2

c




washai

  • Member
  • Posts: 523
Reply 2 on: Jun 28, 2018
Wow, this really help


TheDev123

  • Member
  • Posts: 332
Reply 3 on: Yesterday
:D TYSM

 

Did you know?

There are more sensory neurons in the tongue than in any other part of the body.

Did you know?

GI conditions that will keep you out of the U.S. armed services include ulcers, varices, fistulas, esophagitis, gastritis, congenital abnormalities, inflammatory bowel disease, enteritis, colitis, proctitis, duodenal diverticula, malabsorption syndromes, hepatitis, cirrhosis, cysts, abscesses, pancreatitis, polyps, certain hemorrhoids, splenomegaly, hernias, recent abdominal surgery, GI bypass or stomach stapling, and artificial GI openings.

Did you know?

About 80% of major fungal systemic infections are due to Candida albicans. Another form, Candida peritonitis, occurs most often in postoperative patients. A rare disease, Candida meningitis, may follow leukemia, kidney transplant, other immunosuppressed factors, or when suffering from Candida septicemia.

Did you know?

Elderly adults are at greatest risk of stroke and myocardial infarction and have the most to gain from prophylaxis. Patients ages 60 to 80 years with blood pressures above 160/90 mm Hg should benefit from antihypertensive treatment.

Did you know?

Chronic necrotizing aspergillosis has a slowly progressive process that, unlike invasive aspergillosis, does not spread to other organ systems or the blood vessels. It most often affects middle-aged and elderly individuals, spreading to surrounding tissue in the lungs. The disease often does not respond to conventionally successful treatments, and requires individualized therapies in order to keep it from becoming life-threatening.

For a complete list of videos, visit our video library