A high proportion of purchases in supermarkets are unplanned ...

[sdfghj]

A high proportion of purchases in supermarkets are unplanned purchases.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 2

A primary factor executives consider when making their celebrity-selection for endorsements decision is _____.
 a. how much it will cost to acquire the celebrity's services
  b. celebrity and audience matchup
  c. celebrity and brand matchup
  d. celebrity credibility
  e. celebrity attractiveness

[voltaire123]

Answer to Question 1

True

Answer to Question 2

d

[sdfghj]

Thanks for the timely response, appreciate it

[amandanbreshears]

Great answer, keep it coming