« previous next »

Author Question: To increase sales of Mountain Pure bottled water, the company is considering using a price-off ... (Read 77 times)

Alygatorr01285

  • Hero Member
  • *****
  • Posts: 564
on: Jun 28, 2018
To increase sales of Mountain Pure bottled water, the company is considering using a price-off offer. Which of the following would NOT represent a reasonable objective for using this form of sales promotion?
 a. The company wants to reward present users for their past brand allegiance.
  b. The company wants to load consumers.
  c. The company wants to establish repeat purchase.
  d. The company wants to ensure that promotional dollars do in fact reach consumers.
  e. None of these are correct.

Question 2

Which of the following is a way advertisers can perform the advertising function?
 a. purchase advertising services on an as-needed basis from specialized agencies
  b. use a full-service advertising agency
  c. use an in-house advertising operation
  d. a and b only
  e. a, b, and c


tjayeee

  • Sr. Member
  • ****
  • Posts: 329
Reply #1 on: Jun 28, 2018
Answer to Question 1

e

Answer to Question 2

e


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

A strange skin disease referred to as Morgellons has occurred in the southern United States and in California. Symptoms include slowly healing sores, joint pain, persistent fatigue, and a sensation of things crawling through the skin. Another symptom is strange-looking, threadlike extrusions coming out of the skin.

Did you know?

IgA antibodies protect body surfaces exposed to outside foreign substances. IgG antibodies are found in all body fluids. IgM antibodies are the first type of antibody made in response to an infection. IgE antibody levels are often high in people with allergies. IgD antibodies are found in tissues lining the abdomen and chest.

Did you know?

The shortest mature adult human of whom there is independent evidence was Gul Mohammed in India. In 1990, he was measured in New Delhi and stood 22.5 inches tall.

Did you know?

The immune system needs 9.5 hours of sleep in total darkness to recharge completely.

Did you know?

For high blood pressure (hypertension), a new class of drug, called a vasopeptidase blocker (inhibitor), has been developed. It decreases blood pressure by simultaneously dilating the peripheral arteries and increasing the body's loss of salt.

Hand Washing Using Soap and Water Hand Washing Using Soap and Water
The recent mass upheavals in Tunisia, Egypt, Libya, Yemen, and Syria gave political scientists a cha The recent mass upheavals in Tunisia, Egypt, Libya, Yemen, and Syria gave political scientists a cha
Vapour-liquid equilibrium acetone + water Vapour-liquid equilibrium acetone + water
Mean scores for Erikson’s stage V (Identity) for two cohorts. Scores for both cohorts increase ... Mean scores for Erikson’s stage V (Identity) for two cohorts. Scores for both cohorts increase ...
Mountain and valley breezes Mountain and valley breezes
Introduction of Water to Mantle Rock Introduction of Water to Mantle Rock
Video: Conduction of action potentials

For a complete list of videos, visit our video library