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Author Question: Social (group) coupons are a type of promotion that offers immediate consumer reward and encourages ... (Read 151 times)

arivle123

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on: Jun 29, 2018
Social (group) coupons are a type of promotion that offers immediate consumer reward and encourages repeat purchases.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 2

The advertising-to-sales response function is the amount of sales revenue generated at each level of advertising expenditure.
 a. True
  b. False
 Indicate whether the statement is true or false


coreycathey

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Reply #1 on: Jun 29, 2018
Answer to Question 1

False

Answer to Question 2

True


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arivle123

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Reply #2 on: Jun 29, 2018
Correct answers!


coreycathey

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Reply #3 on: Jun 29, 2018
Great! Please up vote :D


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