Author Question: CPM is a measure of a media vehicle's effectiveness. a. True b. False Indicate whether the ... (Read 25 times)

cmoore54 · **on:** Jun 29, 2018

CPM is a measure of a media vehicle's effectiveness.
a. True
b. False
Indicate whether the statement is true or false

Question 2

PRIZM NE is a classification system that delineates every neighborhood in the United States into 66 clusters based on their demographic characteristics.
a. True
b. False
Indicate whether the statement is true or false