This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: The higher up the hierarchy of effects that the advertising is meant to move the consumer, the fewer ... (Read 258 times)

clmills979

  • Hero Member
  • *****
  • Posts: 551
on: Jun 29, 2018
The higher up the hierarchy of effects that the advertising is meant to move the consumer, the fewer the number of exposures needed to achieve minimal effectiveness.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 2

Behaviorgraphics is the most predictive indicator of consumer choice behavior while demographics is the least predictive indicator of behavior.
 a. True
  b. False
 Indicate whether the statement is true or false


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

meganlapinski

  • Sr. Member
  • ****
  • Posts: 333
Reply #1 on: Jun 29, 2018
Answer to Question 1

False

Answer to Question 2

True


clmills979

  • Hero Member
  • *****
  • Posts: 551
Reply #2 on: Jun 29, 2018
Correct answers!


meganlapinski

  • Sr. Member
  • ****
  • Posts: 333
Reply #3 on: Jun 29, 2018
Great! Please up vote :D


« previous next »
 

Did you know?

Many supplement containers do not even contain what their labels say. There are many documented reports of products containing much less, or more, that what is listed on their labels. They may also contain undisclosed prescription drugs and even contaminants.

Did you know?

The Centers for Disease Control and Prevention has released reports detailing the deaths of infants (younger than 1 year of age) who died after being given cold and cough medications. This underscores the importance of educating parents that children younger than 2 years of age should never be given over-the-counter cold and cough medications without consulting their physicians.

Did you know?

About 3% of all pregnant women will give birth to twins, which is an increase in rate of nearly 60% since the early 1980s.

Did you know?

The oldest recorded age was 122. Madame Jeanne Calment was born in France in 1875 and died in 1997. She was a vegetarian and loved olive oil, port wine, and chocolate.

Did you know?

Drug abusers experience the following scenario: The pleasure given by their drug (or drugs) of choice is so strong that it is difficult to eradicate even after years of staying away from the substances involved. Certain triggers may cause a drug abuser to relapse. Research shows that long-term drug abuse results in significant changes in brain function that persist long after an individual stops using drugs. It is most important to realize that the same is true of not just illegal substances but alcohol and tobacco as well.

The effects of neonatal testosterone exposure on the size of the sexually dimorphic nuclei in male ... The effects of neonatal testosterone exposure on the size of the sexually dimorphic nuclei in male ...
Effects of septal defects: (A) normal shunt; no cyanosis; (B) increased pressure in right ventricle; ... Effects of septal defects: (A) normal shunt; no cyanosis; (B) increased pressure in right ventricle; ...
Major Effects of Thyroid Hormone in the Body Major Effects of Thyroid Hormone in the Body
How to use implicit differentiation with higher order derivatives How to use implicit differentiation with higher order derivatives
Summary of the Effects of Massage Cont Summary of the Effects of Massage Cont
The demand for oil can be reduced significantly with the introduction of new higher vehicle mileage The demand for oil can be reduced significantly with the introduction of new higher vehicle mileage
Video: Phlebotomy

For a complete list of videos, visit our video library