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Author Question: The message strategy consists of advertising objectives, budget, and marketing and media strategies. ... (Read 215 times)

asan beg

  • Hero Member
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  • Posts: 570
on: Jun 29, 2018
The message strategy consists of advertising objectives, budget, and marketing and media strategies.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 2

Which of the following is NOT a general recommendation offered to marcom practitioners for making appropriate environmental claims?
 a. Only make environmental claims that your competitors cannot make.
  b. Make specific claims.
  c. Reflect current disposal options.
  d. Make substantive claims.
  e. Make supportable claims.


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paavo

  • Sr. Member
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Reply #1 on: Jun 29, 2018
Answer to Question 1

False

Answer to Question 2

a


asan beg

  • Member
  • Posts: 570
Reply 2 on: Jun 29, 2018
Excellent

kalskdjl1212

  • Member
  • Posts: 353
Reply 3 on: Yesterday
Gracias!

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