This topic contains a solution. Click here to go to the answer

Author Question: A(n) _____ is an invaluable advertising medium for conveying much information about the brand, its ... (Read 127 times)

asmith134

  • Hero Member
  • *****
  • Posts: 576
A(n) _____ is an invaluable advertising medium for conveying much information about the brand, its character, and its promotional offerings.
 a. pop-up ad
  b. banner ad
  c. CGI ad
  d. website
  e. interstitial

Question 2

Maria is asked by a market researcher to tell him the particular thoughts and feelings she has about Starbuck's coffee. A particular thought or feeling that comes to Maria's mind is known as a(n) _____.
 a. brand dimension
  b. cognition
  c. brand link
  d. association
  e. think-feel linkage



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

sultana.d

  • Sr. Member
  • ****
  • Posts: 320
Answer to Question 1

d

Answer to Question 2

d




asmith134

  • Member
  • Posts: 576
Reply 2 on: Jun 29, 2018
Great answer, keep it coming :)


anyusername12131

  • Member
  • Posts: 327
Reply 3 on: Yesterday
YES! Correct, THANKS for helping me on my review

 

Did you know?

Famous people who died from poisoning or drug overdose include, Adolf Hitler, Socrates, Juan Ponce de Leon, Marilyn Monroe, Judy Garland, and John Belushi.

Did you know?

Nearly 31 million adults in America have a total cholesterol level that is more than 240 mg per dL.

Did you know?

In ancient Rome, many of the richer people in the population had lead-induced gout. The reason for this is unclear. Lead poisoning has also been linked to madness.

Did you know?

Acetaminophen (Tylenol) in overdose can seriously damage the liver. It should never be taken by people who use alcohol heavily; it can result in severe liver damage and even a condition requiring a liver transplant.

Did you know?

Barbituric acid, the base material of barbiturates, was first synthesized in 1863 by Adolph von Bayer. His company later went on to synthesize aspirin for the first time, and Bayer aspirin is still a popular brand today.

For a complete list of videos, visit our video library