The integrated marketing communications process uses an ...

[shofmannx20]

The integrated marketing communications process uses an inside-out approach in identifying communication vehicles.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 2

The integrated marketing communications process starts by determining the strengths and weaknesses of the marketer.
 a. True
  b. False
 Indicate whether the statement is true or false

[nital]

Answer to Question 1

False

Answer to Question 2

False

[shofmannx20]

TYSM

[Dinolord]

Thanks for the timely response, appreciate it