Author Question: If Subway made an agreement allowing another company to use its brand name on a new supermarket ... (Read 86 times)

Brittanyd9008 · **on:** Jun 29, 2018

If Subway made an agreement allowing another company to use its brand name on a new supermarket ready-to-eat sandwich, this would be called
A) co-branding.
B) brand extension.
C) brand licensing.
D) trademark licensing.
E) cooperative branding.

Question 2

What type of discount is given to a business purchaser for performing activities such as transporting, storing, and selling?
A) Quantity
B) Cash
C) Geographic
D) Service
E) Trade