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Author Question: Traditionally, the main advantage of a private brand over a manufacturer brand was the ____; now ... (Read 158 times)

Pea0909berry

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Traditionally, the main advantage of a private brand over a manufacturer brand was the ____; now this advantage is _____.
 A) better price; gradually diminishing
  B) better price; significantly greater
  C) more accessible distribution; gradually diminishing
  D) better quality; gradually increasing
  E) better quality; gradually diminishing

Question 2

Which of the following is not a major factor for firms making price decisions?
 A) Costs
  B) Competition
  C) Previous sales
  D) Channel member expectations
  E) Legal and regulatory issues



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kswal303

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Answer to Question 1

A

Answer to Question 2

C





 

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