« previous next »

Author Question: Soft drink companies advertise that their products beat the competition in national taste tests, and ... (Read 112 times)

mydiamond

  • Hero Member
  • *****
  • Posts: 804
on: Jun 29, 2018
Soft drink companies advertise that their products beat the competition in national taste tests, and they refer to the rival brands by name. This type of advertising is best described as
 A) pioneer.
  B) competitive.
  C) comparative.
  D) defensive.
  E) selective.

Question 2

IKEA, a Swedish retailer of contemporary furniture, operates several stores in various Scandinavian countries, as well as in the United States and Canada. Which of the following describes IKEA's level of commitment to international marketing?
 A) Licensing
  B) Direct ownership
  C) Exporting
  D) A trading company
  E) A joint venture


stallen

  • Sr. Member
  • ****
  • Posts: 336
Reply #1 on: Jun 29, 2018
Answer to Question 1

C

Answer to Question 2

B


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

In 1844, Charles Goodyear obtained the first patent for a rubber condom.

Did you know?

A headache when you wake up in the morning is indicative of sinusitis. Other symptoms of sinusitis can include fever, weakness, tiredness, a cough that may be more severe at night, and a runny nose or nasal congestion.

Did you know?

Automated pill dispensing systems have alarms to alert patients when the correct dosing time has arrived. Most systems work with many varieties of medications, so patients who are taking a variety of drugs can still be in control of their dose regimen.

Did you know?

In Eastern Europe and Russia, interferon is administered intranasally in varied doses for the common cold and influenza. It is claimed that this treatment can lower the risk of infection by as much as 60–70%.

Did you know?

Although puberty usually occurs in the early teenage years, the world's youngest parents were two Chinese children who had their first baby when they were 8 and 9 years of age.

Cheetah at the Maasai Mara National Reserve Cheetah at the Maasai Mara National Reserve
A pygmy hippopotamus at National Zoo. A pygmy hippopotamus at National Zoo.
Study of Taste Categories among the Weyéwa of Sumba, Indonesia Study of Taste Categories among the Weyéwa of Sumba, Indonesia
Procedures for Diagnostic Tests Related to the Musculoskeletal system Procedures for Diagnostic Tests Related to the Musculoskeletal system
Video: Glucose Evaluation Procedure

For a complete list of videos, visit our video library