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Author Question: Anderson Distribution Company has purchased 15 forklifts over the past two years. As it plans to ... (Read 24 times)

fagboi

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on: Jun 29, 2018
Anderson Distribution Company has purchased 15 forklifts over the past two years. As it plans to place its next order for another five machines, management wonders if additional features may be needed in order to handle changes in the product lines it carries. For Anderson, these new forklifts represent a ____ purchase.
 A) new task
  B) repetitive
  C) straight rebuy
  D) repetitive order
  E) modified rebuy

Question 2

____ links the purchase of an organization's products to support of philanthropic organizations favored by the target market.
 A) Promotion
  B) Cause-related marketing
  C) Charity-related promotion
  D) Selective demand promotion
  E) Charitable nonprofit marketing


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Chelseyj.hasty

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Reply #1 on: Jun 29, 2018
Answer to Question 1

E

Answer to Question 2

B


fagboi

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Reply 2 on: Jun 29, 2018
Great answer, keep it coming :)

zacnyjessica

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Reply 3 on: Yesterday
Wow, this really help

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