Author Question: Ben & Jerry's uses its database to not only get customers' reactions to flavors and product ... (Read 68 times)

TVarnum

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Ben & Jerry's uses its database to not only get customers' reactions to flavors and product ideas, but also to involve them in social causes.
 
 Indicate whether the statement is true or false

Question 2

The United States Navy purchases uniforms from a single supplier. For the last 25 years, the trousers purchased from this supplier have not changed and have been bought every six months, in seven different sizes. This example is called a
 A) new-product purchase.
  B) repetitive purchase.
  C) straight rebuy.
  D) modified rebuy.
  E) standard order.



mcabuhat

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Answer to Question 1

T

Answer to Question 2

C



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