Author Question: Within the information search step of the consumer buying decision process, what two primary aspects ... (Read 73 times)

CharlieWard

  • Hero Member
  • *****
  • Posts: 578
Within the information search step of the consumer buying decision process, what two primary aspects exist?
 A) Consideration sets and evoked sets
  B) Personal information and nonpersonal information
  C) Selective retention and selective distortion
  D) Internal search and external search
  E) Company-produced information and internal information

Question 2

You open up your laptop to begin writing a term paper for your English literature class. You do a quick Google search on a few key phrases involving Shakespeare, Dickens, and Hemingway. But before you go further, you play a few video games, check your email, visit a couple music websites, take a cybertour of a new sports stadium, go to a coupon site, solve a murder mystery, go back to Google to check out a big name in the news, submit a slogan for a new local restaurant, and read a couple editorials on a magazine site. Then, you figure it's time to get down to work. In running keyword searches using Google, you took part in a common practice. In one month, Americans conduct more than ____ such searches, and ____ of those are conducted on Google.
 a. 30 billion; 75 percent
  b. 15 billion; 65 percent
  c. 5 billion; 45 percent
  d. 1 billion; 85 percent



guyanai

  • Sr. Member
  • ****
  • Posts: 349
Answer to Question 1

D

Answer to Question 2

B



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
 

Did you know?

Prostaglandins were first isolated from human semen in Sweden in the 1930s. They were so named because the researcher thought that they came from the prostate gland. In fact, prostaglandins exist and are synthesized in almost every cell of the body.

Did you know?

According to the FDA, adverse drug events harmed or killed approximately 1,200,000 people in the United States in the year 2015.

Did you know?

Despite claims by manufacturers, the supplement known as Ginkgo biloba was shown in a study of more than 3,000 participants to be ineffective in reducing development of dementia and Alzheimer’s disease in older people.

Did you know?

Aspirin may benefit 11 different cancers, including those of the colon, pancreas, lungs, prostate, breasts, and leukemia.

Did you know?

About 3.2 billion people, nearly half the world population, are at risk for malaria. In 2015, there are about 214 million malaria cases and an estimated 438,000 malaria deaths.

For a complete list of videos, visit our video library