Author Question: Describe how businesses in collectivist cultures typically differ from businesses in individualistic ... (Read 271 times)

strangeaffliction

  • Hero Member
  • *****
  • Posts: 660
Describe how businesses in collectivist cultures typically differ from businesses in individualistic cultures. Give some examples of both collectivist and individualistic countries.

Question 2

Give two reasons why international marketing is the future of marketing.



peter

  • Sr. Member
  • ****
  • Posts: 330
Answer to Question 1

Businesses in collectivist countries may include employees in some decision making. Consensus is gained from workers at the bottom of an organization before actions are taken. Examples of collectivist countries include China, Japan, and many West African and South American countries. By contrast, workers in individualistic countries (such as the United States, the Netherlands, and Great Britain) believe they can take care of themselves and are less likely to want to work for an authoritarian supervisor.

Answer to Question 2

International marketing is the future of marketing because of the increased interest in global marketing from U.S.-based firms as well as because of the growth of international competition.



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
 

Did you know?

Signs and symptoms that may signify an eye tumor include general blurred vision, bulging eye(s), double vision, a sensation of a foreign body in the eye(s), iris defects, limited ability to move the eyelid(s), limited ability to move the eye(s), pain or discomfort in or around the eyes or eyelids, red or pink eyes, white or cloud spots on the eye(s), colored spots on the eyelid(s), swelling around the eyes, swollen eyelid(s), and general vision loss.

Did you know?

Street names for barbiturates include reds, red devils, yellow jackets, blue heavens, Christmas trees, and rainbows. They are commonly referred to as downers.

Did you know?

Women are 50% to 75% more likely than men to experience an adverse drug reaction.

Did you know?

Signs of depression include feeling sad most of the time for 2 weeks or longer; loss of interest in things normally enjoyed; lack of energy; sleep and appetite disturbances; weight changes; feelings of hopelessness, helplessness, or worthlessness; an inability to make decisions; and thoughts of death and suicide.

Did you know?

Only one in 10 cancer deaths is caused by the primary tumor. The vast majority of cancer mortality is caused by cells breaking away from the main tumor and metastasizing to other parts of the body, such as the brain, bones, or liver.

For a complete list of videos, visit our video library