Author Question: Using a large computer to search through a large database to find trends among customers is an ... (Read 108 times)

jc611

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Using a large computer to search through a large database to find trends among customers is an example of:
 a. neural networking.
 b. data mining.
 c. Myspace.
 d. single-source data.

Question 2

Which of the following is not true about the new retailing formats?
 a. Recycled merchandise retailers sell pre-owned products.
 b. Supercenters are mainly situated in rural areas and draw customers from a 50-mile radius.
 c. Rentals offering clothes, accessories, and even textbooks are most popular with college students.
 d. Supercenters are a combination of supermarkets and discount department stores.
 e. Liquidators take up the merchandise from bankrupt merchandisers on credit and sell them at their stores.



brittanywood

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Answer to Question 1

b

Answer to Question 2

e



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