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Author Question: A statement such as: If our test market results obtain a one percent market share, we will launch ... (Read 132 times)

mia

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A statement such as: If our test market results obtain a one percent market share, we will launch this new soft drink nationally, is what type of statement?
 a. Research proposal
 b. Situation analysis
 c. Managerial action standard
 d. Dummy table

Question 2

Prior to establishing their strategic goals and objectives, retailers must:
 a. do a SWOT analysis.
 b. analyze the marketplace.
 c. determine the yield objective.
 d. develop the mission statement.
 e. develop basic strategies.



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zenzy

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Answer to Question 1

c

Answer to Question 2

d




mia

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Reply 2 on: Jun 29, 2018
Gracias!


aruss1303

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

 

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