Traditional product-oriented marketers will not be able to scale ...

[Beheh]

Traditional product-oriented marketers will not be able to scale up to an information-intensive environment
 a. True
  b. False

Question 2

________ is any activity undertaken by a buyer to improve a supplier's performance or capabilities to meet the buyer's short- and long-term supply needs.
 a. The twenty/eighty rule
 b. Supply base optimization
 c. Supply base rationalization
 d. Six Sigma
 e. Supplier development

[zacnyjessica]

Answer to Question 1

B

Answer to Question 2

e

[Beheh]

Thank you

[zacnyjessica]

No problemo