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Author Question: Which is the correct execution for a retail business? a. Information basis b. Catalogs and ... (Read 39 times)

ssal

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Which is the correct execution for a retail business?
 a. Information basis
  b. Catalogs and brochures
  c. Telemarketing
  d. Not possible to determine in general
  e. All of the above

Question 2

The output of spend analysis is used to drive ________ management, commodity management and risk management strategies.
 a. site
 b. demand
 c. personnel
 d. operations
 e. supplier



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Kedrick2014

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Answer to Question 1

D

Chapter 7
The Tools of Electronic Marketing Resources

Test Bank

Answer to Question 2

b





 

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