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Author Question: In gaining information about a prospective supplier, a marketing manager can a. call current and ... (Read 96 times)

vinney12

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In gaining information about a prospective supplier, a marketing manager can
 a. call current and past customers for references.
  b. call suppliers who have done business with that company.
  c. review a Dunn and Bradstreet financial profile of that company.
  d. a and c above.
  e. a, b, and c above.

Question 2

SOQ is
 a. a formula used to estimate how many times a web site will be hit by customers in a twenty-four hour period.
  b. a new ISP like AOL.
  c. shorthand used in Global Positioning Satellite Systems to identify the geographic area South of Quebec.
  d. a supplier's statement of qualifications to manage a proposed project.
  e. none of the above.



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onowka

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Answer to Question 1

E

Answer to Question 2

D





 

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