Author Question: A print ad shows an empty bottle of Coca Cola with the caption No added preservatives. No artificial ... (Read 100 times)

rachel9 · **on:** Jun 29, 2018

A print ad shows an empty bottle of Coca Cola with the caption No added preservatives. No artificial flavors. 'The
Real thing' since 1886. This is an example of .
a. viral marketing
b. corporate image advertising
c. cause-related advertising
d. green marketing

Question 2

All members of an account team are also:
a. employees of the client.
b. assigned to the creative department.
c. team leaders for their own groups of specialists.
d. tied with the research team.