Author Question: Tina is playing Candy Crush on Facebook. All of a sudden, she gets a message saying that if she ... (Read 36 times)

kwoodring

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Tina is playing Candy Crush on Facebook. All of a sudden, she gets a message saying that if she watches an ad, she can earn an extra life. This is an example of a(n) .
 a. pop-up ad
  b. sponsored story
  c. app ad
  d. post ad

Question 2

A magazine advertisement for a home entertainment system contains detailed copy, technical information, and a long list of product design features. In general, this ad would be most appropriate for someone who is:
 a. conducting an external search.
  b. easily influenced by subliminal advertising.
  c. experiencing advertising clutter.
  d. trying to fulfill a basic need.



mcni194

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Answer to Question 1

c

Answer to Question 2

a



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