Tina is playing Candy Crush on Facebook. All of a sudden, she gets a message saying that if she watches an ad, she can earn an extra life. This is an example of a(n) .
a. pop-up ad
b. sponsored story
c. app ad
d. post ad
Question 2
A magazine advertisement for a home entertainment system contains detailed copy, technical information, and a long list of product design features. In general, this ad would be most appropriate for someone who is:
a. conducting an external search.
b. easily influenced by subliminal advertising.
c. experiencing advertising clutter.
d. trying to fulfill a basic need.
