The Wheeler-Lea Amendment in 1938 greatly influenced the future ...

[rl]

The Wheeler-Lea Amendment in 1938 greatly influenced the future of advertising in America by:
 a. establishing the powerful Federal Trade Commission (FTC).
  b. allowing the FTC to stop practices that were misleading, regardless of their impact on competition.
  c. granting industries the right to form self-regulatory organizations to reduce FTC interference.
  d. broadened the FTC's power to practices that were unfair to competitors alone.

Question 2

____________ pricing objectives stress generating high returns on the service's investments in resources and labor.
 Fill in the blank(s) with correct word

[Kedrick2014]

Answer to Question 1

b

Answer to Question 2

Profit-Oriented

[rl]

Thank you

[Kedrick2014]

No problemo