Author Question: The key issue concerning new forms of radio technology, such as satellite radio, is whether ... (Read 192 times)

urbanoutfitters · **on:** Jun 29, 2018

The key issue concerning new forms of radio technology, such as satellite radio, is whether listeners will:
a. be willing to pay for an entertainment medium that has always been free.
b. be affected by ongoing moves toward corporate conglomeration.
c. decrease their overall radio listening time due to increased ads.
d. notice the improved audio quality.

Question 2

TetraCom, a personal computer manufacturer, launched an advertisement comparing its computer with a competitor's computers. However it was found to be an unfair claim. In order to justify its fairness, TetraCom would be required to include a(n) ___________.
a. testimonial
b. stealth sponsorship
c. consent order
d. disclaimer