« previous next »

Author Question: In the services marketing mix framework, the three new Ps are ___________, ______________, and ... (Read 72 times)

mp14

  • Hero Member
  • *****
  • Posts: 534
on: Jun 29, 2018
In the services marketing mix framework, the three new Ps are ___________, ______________, and _____________.
 Fill in the blank(s) with correct word

Question 2

A nationally distributed line of frozen dinners is to be promoted on radio. The client finds out, however, that the stations have no standard fees for various spot lengths. This results in fragmented audiences.
 a. True
  b. False
 Indicate whether the statement is true or false


heinisk01

  • Sr. Member
  • ****
  • Posts: 329
Reply #1 on: Jun 29, 2018
Answer to Question 1

Participants, Physical evidence, Process of service assembly

Answer to Question 2

False


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

Always store hazardous household chemicals in their original containers out of reach of children. These include bleach, paint, strippers and products containing turpentine, garden chemicals, oven cleaners, fondue fuels, nail polish, and nail polish remover.

Did you know?

Patients who have undergone chemotherapy for the treatment of cancer often complain of a lack of mental focus; memory loss; and a general diminution in abilities such as multitasking, attention span, and general mental agility.

Did you know?

Hip fractures are the most serious consequences of osteoporosis. The incidence of hip fractures increases with each decade among patients in their 60s to patients in their 90s for both women and men of all populations. Men and women older than 80 years of age show the highest incidence of hip fractures.

Did you know?

About 600,000 particles of skin are shed every hour by each human. If you live to age 70 years, you have shed 105 pounds of dead skin.

Did you know?

Colchicine is a highly poisonous alkaloid originally extracted from a type of saffron plant that is used mainly to treat gout.

Example of Health Care Services Example of Health Care Services
CPT Modifiers Used for Medical Office Services CPT Modifiers Used for Medical Office Services
CPT Modifiers Used for Medical Office Services Cont. CPT Modifiers Used for Medical Office Services Cont.
Geopolitical Framework Geopolitical Framework
Marketing Management (13th Edition) Marketing Management (13th Edition)
Describe the Conceptual Forecasting Framework in your own words. Describe the Conceptual Forecasting Framework in your own words.
Video: Passive Smoke Exposure

For a complete list of videos, visit our video library