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Author Question: A(n) is often known as the advertising department in a firm. a. creative boutique b. full-service ... (Read 87 times)

naturalchemist

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A(n) is often known as the advertising department in a firm.
 a. creative boutique
  b. full-service agency
  c. interactive agency
  d. in-house agency

Question 2

Which service innovation perspective has as its core, the offering of a variety of ideas for creating value monopolies?
 a. Sur/petition
  b. Competing for the future
  c. Out of control
  d. Nine laws of God
  e. SERVQUAL



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shaquita

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Answer to Question 1

d

Answer to Question 2

a





 

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