Author Question: Externally dedicated to the market, yet internally focused on production, seeking to produce ... (Read 58 times)

cmoore54

  • Hero Member
  • *****
  • Posts: 568
Externally dedicated to the market, yet internally focused on production, seeking to
  produce high-volume or high-value product/service while carefully examining any new opportunities for costs/benefits in relation to known strengths of the firm, is a description of which one of the market-focused business strategies identified below.
 a. initiator
  b. early imitator
  c. follower
  d. market segmenter

Question 2

According to the services marketing mix framework, decisions to stress one of the service mix variables will not require changes to the other service mix variables.
 
 Indicate whether the statement is true or false



mochi09

  • Sr. Member
  • ****
  • Posts: 335
Answer to Question 1

C. See Table 5-2 for the four business profiles and the characteristics for each of
the market-focused business strategies identified herein.

Answer to Question 2

F



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
 

Did you know?

There are 60,000 miles of blood vessels in every adult human.

Did you know?

A serious new warning has been established for pregnant women against taking ACE inhibitors during pregnancy. In the study, the risk of major birth defects in children whose mothers took ACE inhibitors during the first trimester was nearly three times higher than in children whose mothers didn't take ACE inhibitors. Physicians can prescribe alternative medications for pregnant women who have symptoms of high blood pressure.

Did you know?

Once thought to have neurofibromatosis, Joseph Merrick (also known as "the elephant man") is now, in retrospect, thought by clinical experts to have had Proteus syndrome. This endocrine disease causes continued and abnormal growth of the bones, muscles, skin, and so on and can become completely debilitating with severe deformities occurring anywhere on the body.

Did you know?

The most destructive flu epidemic of all times in recorded history occurred in 1918, with approximately 20 million deaths worldwide.

Did you know?

Eating carrots will improve your eyesight. Carrots are high in vitamin A (retinol), which is essential for good vision. It can also be found in milk, cheese, egg yolks, and liver.

For a complete list of videos, visit our video library