« previous next »

Author Question: Planning is one of the 3 additional P's of the services marketing mix. Indicate whether the ... (Read 43 times)

big1devin

  • Hero Member
  • *****
  • Posts: 583
on: Jun 29, 2018
Planning is one of the 3 additional P's of the services marketing mix.
 
 Indicate whether the statement is true or false

Question 2

Comparison ads try to demonstrate a brand's ability to satisfy consumers by:
 a. showing the brand name more often to the consumers.
  b. weighing its features against those of competitive brands.
  c. linking the brand name to something memorable for the consumers.
  d. making the consumers associate positive feelings with the advertised brand.


katara

  • Sr. Member
  • ****
  • Posts: 305
Reply #1 on: Jun 29, 2018
Answer to Question 1

T

Answer to Question 2

b


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

Dogs have been used in studies to detect various cancers in human subjects. They have been trained to sniff breath samples from humans that were collected by having them breathe into special tubes. These people included 55 lung cancer patients, 31 breast cancer patients, and 83 cancer-free patients. The dogs detected 54 of the 55 lung cancer patients as having cancer, detected 28 of the 31 breast cancer patients, and gave only three false-positive results (detecting cancer in people who didn't have it).

Did you know?

Human neurons are so small that they require a microscope in order to be seen. However, some neurons can be up to 3 feet long, such as those that extend from the spinal cord to the toes.

Did you know?

In 1844, Charles Goodyear obtained the first patent for a rubber condom.

Did you know?

People about to have surgery must tell their health care providers about all supplements they take.

Did you know?

Patients who cannot swallow may receive nutrition via a parenteral route—usually, a catheter is inserted through the chest into a large vein going into the heart.

Example of Health Care Services Example of Health Care Services
Language Access Services Language Access Services
CPT Modifiers Used for Medical Office Services CPT Modifiers Used for Medical Office Services
HCPCs Modifiers Used for Medical Office Services Cont. HCPCs Modifiers Used for Medical Office Services Cont.
Infant and Toddler Development and Responsive Program Planning: A Relationship-Based Approach Infant and Toddler Development and Responsive Program Planning: A Relationship-Based Approach
AAC, Inc. is planning to issue $5,000,000 in 180-day maturity notes paying a rate of 12 percent ... AAC, Inc. is planning to issue $5,000,000 in 180-day maturity notes paying a rate of 12 percent ...
Video: Inflammatory response Animation

For a complete list of videos, visit our video library