This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Which of the following implemented IMC principles by coordinating promotional campaigns? a. Texas ... (Read 30 times)

joesmith1212

  • Hero Member
  • *****
  • Posts: 549
on: Jun 29, 2018
Which of the following implemented IMC principles by coordinating promotional campaigns?
 a. Texas Instruments c. Acxiom
  b. Lane Bryant d. Sunday School Board

Question 2

Which of the following companies applied IMC principles by changing its culture from that of technology to being customer focused?
 a. Texas Instruments c. Acxiom
  b. Lane Bryant d. Sunday School Board


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

parker125

  • Sr. Member
  • ****
  • Posts: 332
Reply #1 on: Jun 29, 2018
Answer to Question 1

B
Lane Bryant coordinated a mailing campaign, in-store events, mall tours, and advertising in magazines.

Answer to Question 2

A
The company shifted from a technology-driven company to one driven by company needs.


joesmith1212

  • Member
  • Posts: 549
Reply 2 on: Jun 29, 2018
:D TYSM

FergA

  • Member
  • Posts: 352
Reply 3 on: Yesterday
Great answer, keep it coming :)

« previous next »
 

Did you know?

According to research, pregnant women tend to eat more if carrying a baby boy. Male fetuses may secrete a chemical that stimulates their mothers to step up her energy intake.

Did you know?

All adults should have their cholesterol levels checked once every 5 years. During 2009–2010, 69.4% of Americans age 20 and older reported having their cholesterol checked within the last five years.

Did you know?

The human body's pharmacokinetics are quite varied. Our hair holds onto drugs longer than our urine, blood, or saliva. For example, alcohol can be detected in the hair for up to 90 days after it was consumed. The same is true for marijuana, cocaine, ecstasy, heroin, methamphetamine, and nicotine.

Did you know?

Alzheimer's disease affects only about 10% of people older than 65 years of age. Most forms of decreased mental function and dementia are caused by disuse (letting the mind get lazy).

Did you know?

Not getting enough sleep can greatly weaken the immune system. Lack of sleep makes you more likely to catch a cold, or more difficult to fight off an infection.

GENERAL PRINCIPLES OF CELL COMMUNICATION GENERAL PRINCIPLES OF CELL COMMUNICATION
On May 15, 1916, after deliberating for one hour, an all-white jury in Waco, Texas, found seventeen- On May 15, 1916, after deliberating for one hour, an all-white jury in Waco, Texas, found seventeen-
Comparison of Principles of Abstinence-Only and Comprehensive Sex Education in the Public School Sys Comparison of Principles of Abstinence-Only and Comprehensive Sex Education in the Public School Sys
Ethical Principles Regarding Relationships with Classmates Ethical Principles Regarding Relationships with Classmates
Importance of Considering Gestalt Principles in Product Design (1 of 2) Importance of Considering Gestalt Principles in Product Design (1 of 2)
Paramedic Care: Principles & Practice, Volume 1, 5th Edition Paramedic Care: Principles & Practice, Volume 1, 5th Edition
Video: Introduction to Sickle Cell Anemia

For a complete list of videos, visit our video library