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Author Question: Which of the following budgeting methods requires implementing payout planning? a. quantitative c. ... (Read 87 times)

tichca

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Which of the following budgeting methods requires implementing payout planning?
 a. quantitative c. return on investment
  b. ratio to sales d. competitive

Question 2

Which of the following budgeting methods assumes that money spent today is an investment that is likely to pay off in sales tomorrow?
 a. quantitative c. return on investment
  b. ratio to sales d. All of the above.



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kmb352

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Answer to Question 1

C
Payout planning involves forecasting when investment in advertising will cause purchases such that they will be sufficiently high to bring profits.

Answer to Question 2

C
Definition of return-on-investment budgeting method





 

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