This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Which of the following describes the targeting of select geographic areas, commonly used in media ... (Read 51 times)

laurencescou

  • Hero Member
  • *****
  • Posts: 593
on: Jun 29, 2018
Which of the following describes the targeting of select geographic areas, commonly used in media planning to help select media?
 a. geographic selectivity c. targeting geographics
  b. geographic flexibility d. targeting selectivity

Question 2

Which of the following are types of criteria are used to select advertising media categories?
 a. eliminating; selectivity c. discriminating; selectivity
  b. eliminating; discriminating d. discriminating; flexibility


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

adf223

  • Sr. Member
  • ****
  • Posts: 304
Reply #1 on: Jun 29, 2018
Answer to Question 1

A
Definition of geographic selectivity

Answer to Question 2

B
Eliminating and discriminating criteria are used to select among advertising media categories as a way to implement brand-awareness strategy.


laurencescou

  • Member
  • Posts: 593
Reply 2 on: Jun 29, 2018
Great answer, keep it coming :)

parker125

  • Member
  • Posts: 332
Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

« previous next »
 

Did you know?

Thyroid conditions may make getting pregnant impossible.

Did you know?

The top five reasons that children stay home from school are as follows: colds, stomach flu (gastroenteritis), ear infection (otitis media), pink eye (conjunctivitis), and sore throat.

Did you know?

The highest suicide rate in the United States is among people ages 65 years and older. Almost 15% of people in this age group commit suicide every year.

Did you know?

Complications of influenza include: bacterial pneumonia, ear and sinus infections, dehydration, and worsening of chronic conditions such as asthma, congestive heart failure, or diabetes.

Did you know?

The toxic levels for lithium carbonate are close to the therapeutic levels. Signs of toxicity include fine hand tremor, polyuria, mild thirst, nausea, general discomfort, diarrhea, vomiting, drowsiness, muscular weakness, lack of coordination, ataxia, giddiness, tinnitus, and blurred vision.

This young child is pulling at the ear and acting fussy, two important signs of otitis media. This young child is pulling at the ear and acting fussy, two important signs of otitis media.
The Glycemic Index of Commonly Eaten Foods The glycemic index of a variety of foods The Glycemic Index of Commonly Eaten Foods The glycemic index of a variety of foods
Otitis media Otitis media
Topic Media Topic Media
Video: Protein Secondary and Tertiary Structures - Animation

For a complete list of videos, visit our video library