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Author Question: Promoting a specific brand image in the minds of targeted consumers is what _____ is about. a. ... (Read 65 times)

tth

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on: Jun 29, 2018
Promoting a specific brand image in the minds of targeted consumers is what _____ is about.
 a. marketing c. placing
  b. positioning d. None of the above

Question 2

A ratio scale is the simplest type of measurement scale.
 
 Indicate whether the statement is true or false


tranoy

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Reply #1 on: Jun 29, 2018
Answer to Question 1

B
Definition of positioning

Answer to Question 2

F
A nominal scale is the most elementary level of measurement.


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