This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: The concept of heterogeneity is very important to marketing because people respond differently to ... (Read 90 times)

clippers!

  • Hero Member
  • *****
  • Posts: 828
on: Jun 29, 2018
The concept of heterogeneity is very important to marketing because people respond differently to the same marketing variable.
 
 Indicate whether the statement is true or false

Question 2

MANOVA predicts multiple continuous dependent variables with multiple continuous independent variables.
 
 Indicate whether the statement is true or false


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

Jayson

  • Sr. Member
  • ****
  • Posts: 350
Reply #1 on: Jun 29, 2018
Answer to Question 1

T
Heterogeneity implies people are different and will, therefore, react differently to the same stimuli.

Answer to Question 2

F
The independent variables are categorical.


clippers!

  • Member
  • Posts: 828
Reply 2 on: Jun 29, 2018
Great answer, keep it coming :)

xiazhe

  • Member
  • Posts: 331
Reply 3 on: Yesterday
Wow, this really help

« previous next »
 

Did you know?

The top five reasons that children stay home from school are as follows: colds, stomach flu (gastroenteritis), ear infection (otitis media), pink eye (conjunctivitis), and sore throat.

Did you know?

The tallest man ever known was Robert Wadlow, an American, who reached the height of 8 feet 11 inches. He died at age 26 years from an infection caused by the immense weight of his body (491 pounds) and the stress on his leg bones and muscles.

Did you know?

It is important to read food labels and choose foods with low cholesterol and saturated trans fat. You should limit saturated fat to no higher than 6% of daily calories.

Did you know?

Earwax has antimicrobial properties that reduce the viability of bacteria and fungus in the human ear.

Did you know?

Long-term mental and physical effects from substance abuse include: paranoia, psychosis, immune deficiencies, and organ damage.

Concept map Concept map
In 1891 William Dean Howells championed the poetry of Emily Dickinson: “This poetry is as characteri In 1891 William Dean Howells championed the poetry of Emily Dickinson: “This poetry is as characteri
A propaganda poster enshrining Stalin proclaims that he has led his people “Forward to ... A propaganda poster enshrining Stalin proclaims that he has led his people “Forward to ...
EMS personnel respond to emergencies and transport patients to the hospital. EMS personnel respond to emergencies and transport patients to the hospital.
Respirator decision logic based on the EPA method. It is very important to know when to use supplied ... Respirator decision logic based on the EPA method. It is very important to know when to use supplied ...
People who share genes will often have similar body weights People who share genes will often have similar body weights
Video: The Lagging Strand in DNA Replication and Replication in Action

For a complete list of videos, visit our video library