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Author Question: With respect to website traffic monitoring, a hit represents _____. a. a single, discrete click to ... (Read 54 times)

Kikoku

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on: Jun 29, 2018
With respect to website traffic monitoring, a hit represents _____.
 a. a single, discrete click to load individual pages of a website
  b. mouse clicks on a single page of a website
  c. the proportion of people exposed to an Internet ad who actually click on its hyperlink to enter the website
  d. a count of the initial access to the site but not multiple visits to the site

Question 2

Conjoint helps predict all of the following except
 a. consumer preference c. market share
  b. optimal product attributes d. optimal price


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abro1885

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Reply #1 on: Jun 29, 2018
Answer to Question 1

B

Answer to Question 2

C
Conjoint predicts preference, not sales or market share.


Kikoku

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Reply 2 on: Jun 29, 2018
Great answer, keep it coming :)

mcabuhat

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Reply 3 on: Yesterday
:D TYSM

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