Conjoint analysis is a set of methods designed to understand and ...

[sabina]

Conjoint analysis is a set of methods designed to understand and quantify trade-offs.
 
 Indicate whether the statement is true or false

Question 2

A rule of thumb for R2 is that it must be greater than 0.80 for a regression model to be significant.
 
 Indicate whether the statement is true or false

[frankwu0507]

Answer to Question 1

T
Conjoint analysis quantifies trade-offs made in consumers' minds while evaluating products.

Answer to Question 2

F
Guidelines for R2 values are neither simple nor straightforward. Additionally, R2 does not provide a test of significance, but rather reflects the proportion of variance explained by the regression line.

[sabina]

YES! Correct, THANKS for helping me on my review

[gcook]

Thanks for the timely response, appreciate it