This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: What is a latent class, and how does it apply to segmentation ... (Read 37 times)

NguyenJ

  • Hero Member
  • *****
  • Posts: 516
on: Jun 29, 2018
What is a latent class, and how does it apply to segmentation analysis?

Question 2

Which of the following is true of social media?
 a. They emphasize pushing or cajoling consumers to buy the firm's products.
  b. They implement campaigns that are static, with a limited life.
  c. They are slowly fragmenting.
  d. They provide the means for consumers to voice negative as well as positive views on products and services.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

1_Step_At_ATime

  • Sr. Member
  • ****
  • Posts: 342
Reply #1 on: Jun 29, 2018
Answer to Question 1

A latent class are clusters that are not directly observable but need to be identified via analysis, for example customer or product segments. Cluster analysis is used to identify latent classes for segmentation analyses.

Answer to Question 2

D


NguyenJ

  • Member
  • Posts: 516
Reply 2 on: Jun 29, 2018
Wow, this really help

  • Member
  • Posts:
Reply 3 on: Yesterday
:D TYSM

« previous next »
 

Did you know?

When blood is deoxygenated and flowing back to the heart through the veins, it is dark reddish-blue in color. Blood in the arteries that is oxygenated and flowing out to the body is bright red. Whereas arterial blood comes out in spurts, venous blood flows.

Did you know?

Cancer has been around as long as humankind, but only in the second half of the twentieth century did the number of cancer cases explode.

Did you know?

A recent study has found that following a diet rich in berries may slow down the aging process of the brain. This diet apparently helps to keep dopamine levels much higher than are seen in normal individuals who do not eat berries as a regular part of their diet as they enter their later years.

Did you know?

Prostaglandins were first isolated from human semen in Sweden in the 1930s. They were so named because the researcher thought that they came from the prostate gland. In fact, prostaglandins exist and are synthesized in almost every cell of the body.

Did you know?

Most fungi that pathogenically affect humans live in soil. If a person is not healthy, has an open wound, or is immunocompromised, a fungal infection can be very aggressive.

Basic sliding effleurage to the lower leg. Apply from heel of foot to knee. Conform hands to contour ... Basic sliding effleurage to the lower leg. Apply from heel of foot to knee. Conform hands to contour ...
Apply draining stroke to forearm. Hold forearm off of the table with one hand. With the other hand, ... Apply draining stroke to forearm. Hold forearm off of the table with one hand. With the other hand, ...
Turn the hand over and apply broadening effleurage across the palm. The thumbs fan out from the ... Turn the hand over and apply broadening effleurage across the palm. The thumbs fan out from the ...
Apply effleurage and direct pressure on attachments of pectoralis minor. Lift one arm off the table ... Apply effleurage and direct pressure on attachments of pectoralis minor. Lift one arm off the table ...
Apply light effleurage around abdomen in a large circle with the palm of a flat hand. Apply light effleurage around abdomen in a large circle with the palm of a flat hand.
Apply lotion to the entire hand and arm, moving up the arm from hand to shoulder. Use moderate ... Apply lotion to the entire hand and arm, moving up the arm from hand to shoulder. Use moderate ...
Video: Muscular Dystrophy

For a complete list of videos, visit our video library