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Author Question: Which of the following is a measure based on a percentage of target market delivery or the number of ... (Read 84 times)

LCritchfi

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on: Jun 29, 2018
Which of the following is a measure based on a percentage of target market delivery or the number of individuals?
 a. gross percentage points c. gross rating points
  b. gross productive points d. gross reach points

Question 2

What is the first step in the product development process?
 a. Process development
  b. Feedback
  c. Idea generation
  d. Scale-up


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cat123

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Reply #1 on: Jun 29, 2018
Answer to Question 1

C
Definition of gross rating points

Answer to Question 2

C


LCritchfi

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Reply 2 on: Jun 29, 2018
YES! Correct, THANKS for helping me on my review

upturnedfurball

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Reply 3 on: Yesterday
Excellent

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