Author Question: Develop a discussion guide for a focus group on football fan ... (Read 34 times)

brutforce

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Develop a discussion guide for a focus group on football fan behavior.

Question 2

If the groups developed in cluster sampling are exactly as heterogeneous as the population, then the standard error of the cluster sample will be less than that of simple random sampling.
 
 Indicate whether the statement is true or false



lorealeza

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Answer to Question 1

They should demonstrate knowledge and application of the elements of a discussion guide:
1 . Welcome and introductions should take place first.
2 . Begin the interview with a broad icebreaker that does not reveal too many specifics about the interview.
3 . Questions become increasingly more specific as the interview proceeds.
4 . If there is a very specific objective to be accomplished, that question should probably be saved for last.
5 . A debriefing statement should be provided providing respondents with the actual focus group objectives and answering any questions any may have.

Answer to Question 2

F
If the cluster group is as heterogeneous as the population, the standard error will be the same as with simple random sampling.



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