This topic contains a solution. Click here to go to the answer

Author Question: Brand trial is associated with which of the following strategic options? a. informative c. habit ... (Read 27 times)

fox

  • Hero Member
  • *****
  • Posts: 540
Brand trial is associated with which of the following strategic options?
 a. informative c. habit forming
  b. affective d. self-satisfaction

Question 2

Which of the following best describes matrix structures?
 a. It is a structure in which product divisions are responsible for all manufacturing and marketing worldwide.
  b. It is a structure in which geographic divisions are responsible for all manufacturing and marketing in their respective areas.
  c. It is a structure driven by a worldwide business unit and implemented by a geographic unit.
  d. It is a structure that combines two or more organizational dimensions simultaneously.



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

miss_1456@hotmail.com

  • Sr. Member
  • ****
  • Posts: 289
Answer to Question 1

C
Brand trial refers to a form of brand learning, which applies to the habit-formation strategy, as it used for low-involvement products that are of the thinking type.

Answer to Question 2

C




fox

  • Member
  • Posts: 540
Reply 2 on: Jun 29, 2018
YES! Correct, THANKS for helping me on my review


TheNamesImani

  • Member
  • Posts: 334
Reply 3 on: Yesterday
:D TYSM

 

Did you know?

Cutaneous mucormycosis is a rare fungal infection that has been fatal in at least 29% of cases, and in as many as 83% of cases, depending on the patient's health prior to infection. It has occurred often after natural disasters such as tornados, and early treatment is essential.

Did you know?

Pink eye is a term that refers to conjunctivitis, which is inflammation of the thin, clear membrane (conjunctiva) over the white part of the eye (sclera). It may be triggered by a virus, bacteria, or foreign body in the eye. Antibiotic eye drops alleviate bacterial conjunctivitis, and antihistamine allergy pills or eye drops help control allergic conjunctivitis symptoms.

Did you know?

Your heart beats over 36 million times a year.

Did you know?

The senior population grows every year. Seniors older than 65 years of age now comprise more than 13% of the total population. However, women outlive men. In the 85-and-over age group, there are only 45 men to every 100 women.

Did you know?

Recent studies have shown that the number of medication errors increases in relation to the number of orders that are verified per pharmacist, per work shift.

For a complete list of videos, visit our video library