This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Which of the following is the conceptual frameworks for advertising strategy that are used to link ... (Read 48 times)

kfurse

  • Hero Member
  • *****
  • Posts: 590
on: Jun 29, 2018
Which of the following is the conceptual frameworks for advertising strategy that are used to link messages elements to consumers' personal values?
 a. consumer-ends chains c. message-value chains
  b. means-end chains d. elements-value chains

Question 2

The basic functions of an organization include providing a route and locus of decision making and coordination.
 
 Indicate whether the statement is true or false


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

ankilker

  • Sr. Member
  • ****
  • Posts: 328
Reply #1 on: Jun 29, 2018
Answer to Question 1

B
Definition of means-ends chain

Answer to Question 2

T


kfurse

  • Member
  • Posts: 590
Reply 2 on: Jun 29, 2018
Thanks for the timely response, appreciate it

sultana.d

  • Member
  • Posts: 320
Reply 3 on: Yesterday
Excellent

« previous next »
 

Did you know?

There can actually be a 25-hour time difference between certain locations in the world. The International Date Line passes between the islands of Samoa and American Samoa. It is not a straight line, but "zig-zags" around various island chains. Therefore, Samoa and nearby islands have one date, while American Samoa and nearby islands are one day behind. Daylight saving time is used in some islands, but not in others—further shifting the hours out of sync with natural time.

Did you know?

In 2010, opiate painkllers, such as morphine, OxyContin®, and Vicodin®, were tied to almost 60% of drug overdose deaths.

Did you know?

Malaria mortality rates are falling. Increased malaria prevention and control measures have greatly improved these rates. Since 2000, malaria mortality rates have fallen globally by 60% among all age groups, and by 65% among children under age 5.

Did you know?

Pubic lice (crabs) are usually spread through sexual contact. You cannot catch them by using a public toilet.

Did you know?

When Gabriel Fahrenheit invented the first mercury thermometer, he called "zero degrees" the lowest temperature he was able to attain with a mixture of ice and salt. For the upper point of his scale, he used 96°, which he measured as normal human body temperature (we know it to be 98.6° today because of more accurate thermometers).

The chain of infection: preventative measures follow each link of the chain. The chain of infection: preventative measures follow each link of the chain.
Some column-mounted ignition switches act directly on the contact points, whereas others use a link ... Some column-mounted ignition switches act directly on the contact points, whereas others use a link ...
The normal food link between sea urchins and algae/ Corals The normal food link between sea urchins and algae/ Corals
Conceptual Physical Science Conceptual Physical Science
Describe the Conceptual Forecasting Framework in your own words. Describe the Conceptual Forecasting Framework in your own words.
Describe the Conceptual Forecasting Framework in your own words. Describe the Conceptual Forecasting Framework in your own words.
Video: Appendicitis Animation

For a complete list of videos, visit our video library